Performing artists need live audiences. Arts Presenters need performing artists for their audiences. Arts Presenters do not always have the opportunity to see performing artists from other parts of the province or the country.

That’s where Alberta Showcase comes in!

Each year, Alberta Showcase brings together arts presenters, performers, and promoters for a dynamic weekend of showcases, professional development, and networking. Presenters experience short performances by a wide range of artists before making booking decisions, while artists gain the highly effective opportunity to perform for a concentrated network of arts-presenting communities—compressing years of promotion into a single weekend.

Approximately 25 artists present their best work in 15-minute performances, and presenters can connect directly with them in the Contact Room, a trade fair setting where the business of art comes to life. Alberta Showcase also hosts regional and discipline-specific meetings, workshops, and information sessions that bring colleagues from across the sector together.

Another highlight—second only to seeing and meeting the artists—is networking. The weekend buzzes with conversations about shared challenges, creative solutions, and the seeds of new collaborations.

LIGHTING

The Arts Touring Alliance of Alberta will prepare a lighting plot based upon the requirements of the artists sharing the stage. At the very least there will be a basic “house plot” providing warm and cool washes from the front, back and side. Black traveller is supplied. The Arts Touring Alliance of Alberta will strive to present each showcase in its best light.

AUDIO

Our goal, is to provide the best showcase possible. However, please be advised that the venue has limited equipment (the basics). The equipment list you have provided us is a guide only. We will attempt to meet your needs as requested. We reserve the right to substitute equipment as required. If a number of requests for exactly the same equipment come in we will most likely provide it at our cost. You will be informed if you will not be required to provide the equipment.

Audio and Video submissions should reflect the proposed performance, be of good audio and video quality, and load quickly over a wifi connection.

The submitted video should be a good quality recording of your live performance ensuring clear visual and audio footage. A highly polished production video doesn’t actually help us a lot. We’re really looking for what your live performance is going to look and sound like. Supplementary audio submissions from studio recordings are fine, but the primary purpose of Alberta Showcase is the live performance. Public or unlisted video links via Youtube work best for video submissions. Private and high quality videos don’t always load, which can lead to an application being dismissed as incomplete or scored poorly.

No incomplete applications will be considered. Submission constitutes acceptance and acknowledgement of the following terms and conditions of applying for and/or accepting a Juried Showcase slot at Alberta Showcase. The application does not represent a commitment by Arts Touring Alliance of Alberta to provide a showcase.

If selected for showcasing: stage and production equipment are the responsibility and control of Arts Touring Alliance of Alberta. The sound system will be provided by Arts Touring Alliance of Alberta, and will be scaled to the location used and reasonable requirements of the attraction. Arts Touring Alliance of Alberta will have absolute control over this system, including overall volume levels and front of house personnel control (ie. sound engineer) at the discretion of the technical director.

If you receive an offer to showcase, you must confirm acceptance within 7 days of the offer.

All confirmed showcase performers must be an Arts Touring Alliance of Alberta Member and must purchase one Exhibitor Conference Registration (Early bird discount in effect prior to July 31). As an Exhibitor, you will be provided with an exhibitor booth in the Contact Room and you or a representative (manager or otherwise) MUST be at that booth during all open Contact Room hours. No promotional materials may be posted on any walls.

Arts Touring Alliance of Alberta assumes no responsibility for costs associated with showcasing. Arts Touring Alliance of Alberta reserves the right to use showcasing artists submitted images and content for the promotion of Alberta Showcase.

If a selected act is unable to appear, no substitutions will be permitted for its showcase performance. The selection committee will establish a list of alternates from the original applications based on the next highest score achieved. Cancellation by an agent or promoter does not guarantee that agent/promoter the opportunity to fill the vacant showcase.

Artists who showcased within the last FIVE years are ineligible to apply. For example, if an artist showcased in 2021 or before, they are eligible to apply in 2026.

All fees are non-refundable.